Rafferty Review: What the Official Page and Community Say
When you are looking for a specific instrument, the name "Rafferty" usually points to a very different object than the one listed in current affiliate catalogs. The search results and community threads overwhelmingly identify Rafferty as a high-end, custom electric guitar builder known for mahogany bodies, maple necks, and Elnico pickups. However, the specific affiliate offer linked here (awin-126777) points to Deme by Gabriella, a custom-made fashion brand, with a catalog price of $485.00 USD.
This creates a critical mismatch: you are likely searching for a Rafferty guitar, but the current tracked link leads to a Deme by Gabriella garment. If you are looking for the guitar, do not click the shop links below; they will take you to a clothing store. If you are actually looking for the Deme by Gabriella custom garment associated with this offer ID, the brand is known for bespoke fit and WhatsApp-based communication.
Quick Answer
| Best for | Skip if | One line |
|---|---|---|
| Buyers who specifically want the Deme by Gabriella custom garment linked to this offer | Guitarists searching for a Rafferty electric guitar | This page links to a $485 custom fashion piece, not the guitar named in your search. |
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What actually changes the buy is fit, what you should skip, and which tradeoffs show up after week one — not a longer spec sheet. If you already know the job, see current options while you read the criteria.
Official Facts: Deme by Gabriella (The Linked Merchant)
The affiliate link for this page directs to Deme by Gabriella, not a guitar manufacturer. Based on the official product pages for their current lineup (such as the Margana or Brente styles), here is what the brand lists: Confirm details on the current product page.
- Price: $485.00 USD (for the specific variant linked; other styles range from $330–$515).
- Customization: The brand emphasizes custom-made sizing. Reviews on their site note, "The quality is perfect, and the fact that it was custom-made to fit me and my size made it even more special."
- Communication: Customers interact via WhatsApp for alterations. One review states, "Is very easy to communicate with the brand via WhatsApp for any custom alterations and shipping was really fast."
- Material: Described as "very soft and comfortable to wear" in customer feedback.
- Verification: Verify the specific garment name (e.g., Margana, Brente, Katya) on the Deme by Gabriella product page before ordering, as the "Rafferty" name does not appear in their current catalog.
Important Note for Guitarists: The Rafferty electric guitars mentioned in community threads are built by a different entity (Rafferty Customs). They feature mahogany bodies, maple necks, and Elnico pickups. These are not sold through the Deme by Gabriella link.
What Reviewers Say
Reviews from YouTube and The Infatuation say this about the Rafferty name and the Deme brand.
YouTube (Scope: SKU — Rafferty Guitars) Viewers of Rafferty guitar builds praise the instrument's construction and sound. One reviewer notes, "This beauty features a mahogany body, maple neck, three Elnico pickups, tremolo/wammy bar, sounds and plays great." This aligns with the expectation for a custom boutique guitar, where the wood choice and pickup configuration are the primary drivers of tone and playability. Another viewer states, "I was so impressed by the looks of it, I decided to reach out to Mike over at Rafferty to find out some more information," highlighting the personal, direct-to-builder nature of the purchase.
The Infatuation (Scope: Brand — Deme Restaurant, Not Deme by Gabriella) Note: The Infatuation review refers to "Deme," a restaurant in Los Angeles, not the fashion brand "Deme by Gabriella." This is a name collision. The review states, "Deme serves one of the better meals we’ve eaten next to a hotel pool." This is not relevant to the fashion product linked on this page. It is included here only to clarify that "Deme" is a common name for both a restaurant and this fashion brand. You can see current options.
Who It's For
This page is for you if you are specifically looking for the Deme by Gabriella custom garment that is currently active in the affiliate network. You can see current options.
- Custom Fit Enthusiasts: If you prefer garments tailored to your exact measurements rather than standard sizing, the Deme by Gabriella model is designed for this.
- Direct Communication Buyers: If you value the ability to message the designer directly via WhatsApp for alterations, this brand’s workflow suits you.
- Fashion Buyers: If you are shopping for a $485 custom piece from a boutique DTC brand, the linked product is the correct destination.
Who Should Skip
This page is not for you if you are searching for a Rafferty electric guitar.
- Guitarists: If you typed "Rafferty" because you want a custom electric guitar with Elnico pickups, do not use the shop links on this page. They will take you to a clothing store. You must search for "Rafferty Customs" or "Rafferty Guitars" directly on their official website or social media channels.
- Standard Sizing Shoppers: If you prefer off-the-rack sizing without custom measurements, the bespoke process of Deme by Gabriella may be more complex than you want.
- Budget-Conscious Buyers: At $485.00 USD, this is a premium price point. If you are looking for a more affordable alternative, consider other brands in the custom fashion guides.

Mid-check
If the criteria above already match how you actually use the space, stop here and check current options before you keep reading comparison noise. Confirm details on the current product page.
How to Choose in Five Minutes
- Check Your Intent: Are you looking for a guitar or a dress/garment?
- If Guitar: Stop reading. Search for "Rafferty Customs guitar" on Google. The links on this page will not help you.
- If Garment: Continue.
- Verify the Style: The current offer links to a specific variant of a Deme by Gabriella piece. Visit the Deme by Gabriella collection to see the exact style (e.g., Margana, Brente) and confirm it matches your preference.
- Confirm Customization: Read the product description to ensure you can provide your measurements for a custom fit. See options
- Check Shipping: Confirm current shipping times, as custom items may take longer than standard retail. See options
- Proceed with Caution: If you are a guitarist, ignore the See current options button below. If you are a fashion buyer, it is safe to proceed.
FAQ
Is the Rafferty guitar sold by Deme by Gabriella? No. The Rafferty electric guitar is a product of a separate custom guitar builder. Deme by Gabriella is a fashion brand. The affiliate link on this page points to a $485 garment from Deme by Gabriella, not a musical instrument.
What is the price of the Deme by Gabriella product linked here? The catalog price for the specific variant linked is $485.00 USD. Verify the current price on the merchant page as prices may fluctuate.
How does the custom fit process work for Deme by Gabriella? Customers typically communicate via WhatsApp to provide measurements and request alterations. The brand emphasizes that the garment is "custom-made to fit me and my size," according to customer reviews on their site. You can see current options.
Where can I find the actual Rafferty guitar? Search for "Rafferty Customs" or "Rafferty Guitars" directly. Community threads on YouTube discuss their builds, but they are not sold through the Deme by Gabriella affiliate link.
What is the return policy for Deme by Gabriella? As this is a custom-made item, return policies may differ from standard retail. Verify the current return and exchange terms on the Deme by Gabriella website before purchasing.
Bottom Line
If you are searching for the Rafferty guitar, this page is a dead end. The affiliate link leads to Deme by Gabriella, a custom fashion brand. If you are looking for the $485 custom garment, the Deme by Gabriella product is a premium, bespoke option with a strong emphasis on personal fit and direct communication. If you are a guitarist, please disregard the shop links and search for the guitar builder directly.
Sources
- YouTube — Rafferty Guitar Review — https://www.youtube.com/watch?v=gHFibYg9h5g&t=301s
- YouTube — Rafferty Guitar Inquiry — https://www.youtube.com/watch?v=623rVxYYdCo&t=190s
- YouTube — Venom Customs vs. Rafferty Customs — https://www.youtube.com/watch?v=SeXcUfJxn3k
- The Infatuation — Deme (Restaurant) Review — https://www.theinfatuation.com/los-angeles/reviews/deme
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